Thursday, September 27, 2007

Google checkout for non-profits = 100% of donations to non-profits

Today Google announced that until the end of 2008 donations to qualified 501c3 organizations processed through the Google checkout system (see my previous post on the Google checkout donate button) will be free. By free, they mean 0% credit card fees (Google is underwriting the credit card fees) and zero per transaction authorization fee.

This is huge news for non-profits.

How about this vendor stack for a kick ass enterprise architecture (for small non-profits with less than 10 employees):

Google Apps for Infrastructure (free)
Google Grants for search engine marketing (free)
Google Checkout for donation processing (free)
Saleforce CRM for back end donor management (free for first 10 licenses)
NING for website and social network. (less than $50 per month)

This is also exciting times for The Acceleration Agency because we are positioned to provide real-time integrations with a soon to be announced integration environment.

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