Wednesday, August 22, 2007

Non-profit 2.0 :: A reality

I have been thinking a lot about how to make the whole Web 2.0 (or is it 3.0 now) a reality for Non-profits (I call it non-profit 2.0). My technology recommendations for non profits with less than 20ish million in revenue is:

Google Apps for Non-profit enterprise email/contacts/calendars
NING for Social networking (with Joomia or Drupal CMS installed on their platform)
SalesForce CRM
for a CRM (and has a very open platform for integrations. I think Kintera is a very close second if their connect platform rivals SalesForce.)

Now the question is how can we take donations online with this setup? Well, Salesforce has integrations with 3rd party (via AppExchange) credit card processors that can take money online. And, I also recommend that Google Checkout be used as a donation engine due to easy of integration and the low over head of processing/credit card fees (2%...and 0% until Jan 1, 2008).

So adding everything up, the total costs for small non profits is less than a few hundred a month. (For example,www.myafh.org is using this stack. As Athletes for Hope is using my recommended technology stack. I will report back on their success.)

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